From the Long Tail blog, Chris Anderson provides a response to a great HBR article entitled “Should You Invest in The Long Tail?”.

Clearly the focus of the article is about the pressing matters facing producers and retailers, but it’s relevant to all of us Web 2.0 types in any case.

I agree with Chris that it’s great to see a well researched article on the Long Tail beyond the usual examples pointed to in the book itself.

It’d be great to see some research on the real effect of Long Tail discoverability mechanisms such as recommendations, ranking and social collaboration. Where’s the value? Are we doing it right? What else is waiting to happen?